SMS API in UAE

Use Message Central’s SMS APIs to send SMS in UAE and across the globe.

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Transactional and OTP SMS
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Promotional SMS
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Two Way SMS
SMS API UAE
Trusted by fast growing startups

Unbeatable Global SMS API Pricing for UAE

SMS Cost in UAE

$0.018986/SMS

Check Countrywise SMS Pricing
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SMS API for Developers & SMS Dashboard for Marketers

Our SMS verification APIs integrate smoothly with any signup or login process through our REST API.

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Create an account for free.
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Test our APIs by sending SMS verification code to any number of your choice.
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Check the verification status basis your SMS verification code input.
OkHttpClient client = new OkHttpClient().newBuilder()
  .build();
MediaType mediaType = MediaType.parse("text/plain");
RequestBody body = RequestBody.create(mediaType, "");
Request request = new Request.Builder()
  .url("https://cpaas.messagecentral.com/auth/v1/authentication/token?customerId=<CustomerId>&key=<Base64 Encrypted password>&scope=NEW&country=91&email=test@messagecentral.com")
  .method("GET", body)
  .addHeader("accept", "*/*")
  .build();
Response response = client.newCall(request).execute();
var request = require('request');
var options = {
  'method': 'GET',
  'url': 'https://cpaas.messagecentral.com/auth/v1/authentication/token?customerId=<CustomerId>&key=<Base64 Encrypted password>&scope=NEW&country=91&email=test@messagecentral.com',
  'headers': {
    'accept': '*/*'
  }
};
request(options, function (error, response) {
  if (error) throw new Error(error);
  console.log(response.body);
});
import requests

url = "https://cpaas.messagecentral.com/auth/v1/authentication/token?customerId=<CustomerId>&key=<Base64 Encrypted password>&scope=NEW&country=91&email=test@messagecentral.com"

payload = {}
headers = {
  'accept': '*/*'
}

response = requests.request("GET", url, headers=headers, data=payload)

print(response.text)
import requests

url = "https://cpaas.messagecentral.com/verification/v3/send?countryCode=91&flowType=SMS&mobileNumber=9999999999"

payload = {}
headers = {
  'authToken': 'eyJhbGciOiJIUzUxMiJ9.eyJzdWOiJDLTMzNDMyQTVGNDlGNzQwNCIsImlhdCI6MTcxMjExOTA0MCwiZXhw'
}

response = requests.request("POST", url, headers=headers, data=payload)

print(response.text)
require "uri"
require "net/http"

url = URI("https://cpaas.messagecentral.com/auth/v1/authentication/token?customerId=<CustomerId>&key=<Base64 Encrypted password>&scope=NEW&country=91&email=test@messagecentral.com")

https = Net::HTTP.new(url.host, url.port)
https.use_ssl = true

request = Net::HTTP::Get.new(url)
request["accept"] = "*/*"

response = https.request(request)
puts response.read_body
var client = new HttpClient();
var request = new HttpRequestMessage(HttpMethod.Get, "https://cpaas.messagecentral.com/auth/v1/authentication/token?customerId=<CustomerId>&key=<Base64 Encrypted password>&scope=NEW&country=91&email=test@messagecentral.com");
request.Headers.Add("accept", "*/*");
var response = await client.SendAsync(request);
response.EnsureSuccessStatusCode();
Console.WriteLine(await response.Content.ReadAsStringAsync());
mc sms uae

Why Use Message Central?

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Dynamic Sender ID
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API for bulk contact upload and contact lists.
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Wholesale SMS rates for across the globe.
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Automated and personalized SMS with <5 second delivery.
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Real time data analytics.
Get in Touch

Message Central for SMS in UAE

Message Central makes it super easy for businesses to start sending SMS in UAE. Our team helps businesses navigate and comply with regulatory measures for sending SMS in UAE.
With direct operator connectivity, we enable a high SMS delivery rate at unbeatable SMS rates in UAE. Our community of developers also help in deploying the user friendly SMS APIs. Our partner network extends support in all geographies.

Our 200+ clients reach their users across the globe and trust us with all their communication needs including SMS APIs. You can send a million messages or just a few, our APIs are tailored for all use cases and volume.

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Comprehensive API documentation
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Easy setup with 24/7 customer support

Use Cases for SMS APIs

promotional sms

Promotional SMS

Send SMS for any flash sales, limited time offers, seasonal sales, special offers, product announcements, event invitation, abandoned cart updates etc.

transactional sms

Transactional SMS

SMS messages with order confirmation, shipping updates, delivery notifications, refund SMS, digital receipts, booking confirmations, appointment reminders, password resets, account alerts etc.

otp sms

OTP SMS

Authentication your users while onboarding, payments and at other points in the user journey with an OTP SMS delivered in less than 3 seconds.

Two way sms

Two Way SMS

Use conversational SMS messaging to engage with users, give timely responses and convert prospects into paid customers. You can also automate repeated conversations to save time.

Get in Touch

Our clients know the value we provide

Ravi Raj Headshot
Ravi Raj
Product at Woo

Verify Now reduced fraud attempts and increased user trust by implementing SMS OTP authentication. Message Now sent targeted messages, resulting in higher engagement and successful matches. Fraud attempts decreased by 40%, trust increased by 20%.

Verify Now
Retail
E-commerce
Cashbuddy Logo

Our customers feel more secure and ensuring customer trust was essential for success. Verify Now enhanced security and customer trust with SMS OTP authentication. Message Now sent personalized offers, boosting engagement and frequent purchases.

Verify Now
Retail
E-commerce
Policy Bazaar Wordmark White Logo

The cost efficient OTP verification solution by Verify Now has been a game changer. We have been able to set up a seamless user flow with much needed 2 factor authentication to reduce fraudulent activity and build trust with our users.

Verify Now
Retail
Healthcare
WOO Wordmark White Logo

With Verify Now's lightning fast OTP verification services, Woo implemented OTP authentication. They were able to ensure that users were real and had provided accurate information without compromising the user experience with password less login.

Verify Now
Retail
E-commerce
Woo tv Wordmark White Logo

With Verify Now's easy to set up integration, Woo TV implemented OTP verification for their users. The app was able to verify its users' identities, reducing the number of fake accounts and inappropriate content

Verify Now
Retail
E-commerce
Ravi Singh Headshot
Ravi Singh
Product at Woo Tv

Verify Now verified user identities, reducing fake accounts and inappropriate content. The seamless integration and user-friendly interface make it a breeze to implement. Highly recommended!

Verify Now
Retail
E-commerce
Farin Hussain Profile Headshot
Farin Hussain
Marketing Executive at WOO TV

WhatsApp Now has been a game-changer for us at WOO TV. Its seamless communication capabilities have empowered our marketing efforts, enabling us to connect with our audience in real-time. Cheers to the power of effective communication!

WhatsApp Now
Retail
E-commerce
Profile Headshot
Amber Dwivedi
Marketing & Communication Manager at Ramada By Wyndham Gurgaon Central

Kudos to Message Central for their outstanding global SMS services, contributing significantly to our event's success. The team's exceptional support and tailored solutions make them a valuable partner for our communication needs.

WhatsApp Now
Message Now
Verify Now
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M. Sathish Kumar
SEO Analyst at Quinta System Private Limited

Message Central has transformed how we engage with our customers. Its convenient messaging platform allows us to provide instant support, answer queries, and build relationships effortlessly in a single dashboard. We can reach our audience effectively, ensuring seamless communication and enhanced customer satisfaction.

WhatsApp Now
Message Now
Verify Now
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Tessy Jose
COO at Superlative Gaming

We have seen seamless onboarding with rarely any delays , quick delivery on campaign tasks and targeted grievance redressal. We as a team from our end appreciate the energetic and tireless response.

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Message Now

Frequently Asked Questions

How can I start sending transactional SMS?

You can get in touch with the team at Message Central for guidance regarding promotional SMS campaigns in your country.

Are there any specific regulations regarding transactional SMS messages?

Message Central team can guide you regarding all the regulations related to sending promotional SMS in your country.

What is a sender ID?

Sender ID is the display name that appears on top as to who has sent this message. It improves brand recall and trust among the users. You can also refer to our article on sender ID to understand the concept in detail.

Is it legal to send transactional SMS to users?

Yes, it is legal to send transactional SMS to the users.

How will I know the results of my transactional SMS campaigns?

You can use the SMS dashboard in our platform to view the results of your SMS campaigns. The report covers all crucial SMS metrics.

Ready to Get Started?

Build an effective communication funnel with Message Central.

Frequently Asked Questions

What can businesses use an SMS API for in the UAE?

Businesses use an SMS API in the UAE to send OTPs, authentication messages, transactional alerts, notifications, and promotional SMS directly from their applications or systems. Common use cases include login verification, payment confirmations, order updates, appointment reminders, marketing campaigns, and system alerts. SMS APIs are widely used by fintech, e-commerce, logistics, healthcare, and SaaS businesses across the UAE.

What is the difference between Bulk SMS API and Transactional SMS API in UAE?

A Bulk SMS API in the UAE is used for promotional and marketing messages sent to large audiences, while a Transactional SMS API is used for critical, user-triggered messages like OTPs, alerts, and confirmations. Transactional SMS uses high-priority routes for faster delivery, whereas bulk promotional SMS in UAE follows scheduled and compliance-approved routes.

Do SMS APIs in the UAE support OTP and authentication messages?

Yes, SMS APIs in the UAE fully support OTP and authentication messages. OTP SMS APIs are commonly used for login verification, payment authorization, account recovery, and two-factor authentication. UAE-compliant SMS APIs use high-priority, direct operator routes to ensure fast delivery, making them suitable for time-sensitive security messages.

How much does an SMS API cost in the UAE?

The cost of an SMS API in the UAE depends on message type, routing, and volume. Transactional and OTP SMS typically cost more than promotional SMS due to priority delivery. Most providers offer pay-as-you-go pricing, with lower per-SMS rates available for businesses sending high volumes across UAE mobile networks.

Is there a low-cost or pay-as-you-go SMS API in UAE?

Yes, many providers offer low-cost, pay-as-you-go SMS APIs in the UAE. Businesses can send SMS without long-term contracts and pay only for messages sent. Pay-as-you-go SMS APIs are ideal for startups, growing apps, and businesses that want flexible pricing while maintaining reliable delivery and compliance.

How can I send promotional SMS in UAE?

To send promotional SMS in the UAE, you need a Bulk SMS API that supports operator-approved promotional routes and registered sender IDs. Promotional SMS is commonly used for promoting offers, flash sales, events, and marketing campaigns. Messages must follow UAE telecom guidelines and consent rules to ensure successful delivery and compliance.

How can I send transactional SMS in UAE?

Transactional SMS in the UAE is sent using a Transactional SMS API with high-priority routing. These messages include order confirmations, payment alerts, account updates, and system notifications. Transactional SMS does not require opt-out keywords and is designed for fast, reliable delivery across all UAE mobile operators.

How can I send notifications and alerts via SMS in UAE?

Businesses can send notifications and alerts via SMS in the UAE using a Transactional SMS API. This includes system alerts, delivery updates, appointment reminders, service notifications, and emergency messages. SMS alerts are widely used because they work on all mobile phones and do not require internet access.

How can I send OTPs in UAE?

To send OTPs in the UAE, businesses use a dedicated OTP SMS API with direct operator connectivity. OTP messages are used for login verification, payments, and two-factor authentication. UAE OTP SMS APIs prioritize speed and reliability, ensuring OTPs are delivered within seconds across all major mobile networks.

What is the best SMS Gateway in UAE?

The best SMS gateway in the UAE is one that offers direct operator connectivity, TRA compliance, fast delivery, and flexible pricing. A reliable SMS gateway in UAE should support OTP, transactional, and promotional SMS, provide APIs and delivery reports, and ensure consistent reach across all UAE mobile operators.

What is the cheapest SMS API for UAE?

The cheapest SMS API for the UAE depends on volume, message type, and routing quality.Low-cost SMS APIs typically offer pay-as-you-go pricing and discounted rates for high-volume senders. Businesses should balance cost with delivery speed, compliance, and reliability when choosing the most affordable SMS API in the UAE.