Promotional SMS Service
Send promotional SMS messages to reach your users with the right message at the right time.
What are Promotional SMS Messages?
Promotional SMS messages are marketing and advertising SMS messages. The main objective of these SMS messages is to engage, retain and convert users. which include communication regarding discounts, offers, sale, new launches, etc.
The senders of promotional SMS messages should have explicit consent from the recipients for sending them marketing communication. There are multiple other regulations for sending promotional SMS messages. These can also differ basis geographies.
Save 30% on Promotional SMS Cost
Message Central offers lesser SMS prices with assured SMS delivery and best routes for SMS delivery across the globe. Here’ how we facilitate this:-
More than 10,000 SMS per month? Please get in touch with our team for a custom quote.
Best Practices for Promotional SMS Messages?
It is not only the best practice but also legally necessary to get opt-ins from all the recipient of these promotional SMS messages.
It is not a good practice to send multiple promotional messages in a short span of time.
It is always recommended to send personalized texts. These can be basis cohorts, individuals or their purchase history.
Keep the SMS content short, crisp and to the point. Also include a CTA which makes the user journey clearer.
Frequently Asked Questions
What is promotional SMS?
Promotional SMS is a form of marketing communication where businesses send SMS messages to promote offers, discounts, product launches, or campaigns. These messages are designed to engage users, drive conversions, and increase brand awareness through direct mobile communication.
What are promotional SMS messages used for?
Promotional SMS messages are used for marketing and advertising purposes, such as sharing discounts, sales, exclusive offers, product recommendations, and new launches. Businesses use promotional SMS to reach customers instantly with time-sensitive campaigns.
Is promotional SMS legal?
Yes, promotional SMS is legal when sent in compliance with local regulations. Businesses must follow country-specific rules related to user consent, sender IDs, content restrictions, and permitted delivery time windows.
What consent is required for promotional SMS?
Promotional SMS requires explicit user opt-in before messages can be sent. Recipients must knowingly agree to receive marketing messages, and businesses must provide a clear opt-out option in every promotional SMS.
What is the difference between promotional and transactional SMS?
- Promotional SMS is used for marketing messages such as offers and discounts and requires user consent.
- Transactional SMS is used for critical messages like OTPs, alerts, and confirmations and is delivered regardless of marketing consent.
Can promotional SMS be sent internationally?
Yes. With a global promotional SMS service like Message Central, businesses can send promotional SMS across multiple countries using a single platform while complying with local regulations in each region.
What is sender ID in promotional SMS?
A sender ID is the name or number displayed as the message sender in a promotional SMS. Sender IDs help users identify the brand and often need to be registered or approved based on country-specific regulations.
How much does promotional SMS cost?
Promotional SMS cost depends on destination country, message volume, and route quality. Pricing is typically pay-as-you-go, with lower rates available for higher volumes and global routes.
When is the best time to send promotional SMS?
The best time to send promotional SMS depends on local regulations and user behavior. In many regions, promotional messages are allowed only during specific time windows, usually during business hours, to ensure better engagement.
How can I track results of promotional SMS campaigns?
Promotional SMS platforms provide delivery reports, campaign analytics, and performance metrics such as delivery status and response rates. These insights help businesses measure campaign effectiveness and optimize future messaging.
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